Quick Wins · Suman Sahu — SumanSahu

Quick Wins.

Bite-sized impact stories — real constraints, real outcomes, real users.

12 Case Studies
8+ Clients
4+ Years
Checkout Micro-interactions

50% Increase in Engagement

Checkout Micro-interactions

UI Design ?? Micro-interactions

UI Design ?? Micro-interactions

50% Checkout Micro-interactions

Subtle motion design in the payment form ??? field focus states, inline validation and success animations ??? lifted checkout engagement by 50%.

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Navigation IA Overhaul

89% Tree-test Success Rate

Navigation IA Overhaul

IA Design ?? User Research

IA Design ?? User Research

89% Navigation IA Overhaul

Card sorting and tree testing revealed users were lost in the navigation. Flattening the IA from 3 levels to 2 raised first-click success from 42% to 89%.

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boAt Companion Redesign

4.8??? App Store Rating

boAt Companion Redesign

App Design ?? UI Design

App Design ?? UI Design

4.8??? boAt Companion Redesign

Redesigned boAt companion app went from 3.2 to 4.8 stars on the App Store within three months of launch.

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Neobank Design Language

0???1 Design Language Built

Neobank Design Language

Design Systems ?? Branding

Design Systems ?? Branding

0???1 Neobank Design Language

Built a complete design language for a neobank from scratch ??? tokens, components, motion principles ??? cutting design-to-code translation by 70%.

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Booking Flow Redesign

3?? Faster Booking Flow

Booking Flow Redesign

UX Design ?? Prototyping

UX Design ?? Prototyping

3?? Booking Flow Redesign

Redesigning Urban Company booking wizard from six screens to a progressive disclosure pattern cut booking time by 3?? on mobile.

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Seller Analytics App

14wk App Shipped 0???1

Seller Analytics App

App Design ?? UX Research

App Design ?? UX Research

14wk Seller Analytics App

A seller analytics dashboard for Meesho ??? from zero to production in 14 weeks ??? giving sellers actionable product signals for the first time.

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Nykaa Discover Feature

2?? Organic Downloads

Nykaa Discover Feature

UI Design ?? Personalisation

UI Design ?? Personalisation

2?? Nykaa Discover Feature

A personalised ingredient-based discovery surface doubled organic downloads within six weeks of launch.

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Landing Page Conversion

31% Bump in Click-through Rate

Landing Page Conversion

UI Design ?? Conversion Design

UI Design ?? Conversion Design

31% Landing Page Conversion

Above-the-fold restructure ??? moving social proof up and clarifying the value proposition ??? raised CTA click-through by 31% with no copy changes.

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Design System Build

200+ Components Shipped

Design System Build

Design Systems ?? Figma

Design Systems ?? Figma

200+ Design System Build

A token-based design system with 200+ Figma components across web and mobile, eliminating UI inconsistency across four product teams.

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Restaurant Onboarding Rethink

40% Drop in Support Tickets

Restaurant Onboarding Rethink

UX Design ?? User Research

UX Design ?? User Research

40% Restaurant Onboarding Rethink

Redeselling partner onboarding cut support tickets from new restaurant partners by 40% in week one.

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Learner Onboarding Redesign

65% Task Completion Rate

Learner Onboarding Redesign

UX Design ?? Mobile

UX Design ?? Mobile

65% Learner Onboarding Redesign

Trimming onboarding from 14 steps to 5 progressive checkpoints lifted completion from 20% to 65%.

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Clinical Charting Workflow

5h???22m Clinical Task Time Cut

Clinical Charting Workflow

UX Design ?? HealthTech

UX Design ?? HealthTech

5h???22m Clinical Charting Workflow

End-of-shift charting redesigned as a unified workspace ??? time dropped from a 5-hour ordeal to 22 minutes, an 85% reduction.

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